Technology moves at a rapid pace and keeping up can be frustrating. The fact is that a company without a website is missing out on many customers that they won’t be able to get any other way, so implementing technology in your favor is important. Read on to find some techniques and secrets which will help you get into the game.
Avoid creating user interface (UI) controls that mislead your visitors. These controls include elements, widgets and more that create an interactive experience, such as a link, drop-down list or button. You do not want to make visitors think that clicking on an underlined word or phrase for example, will lead to a new page if it is not actually linked to something else. When your visitors have expectations of something working a certain way and it does not, they are more likely to assume there is something wrong with your site and leave.
Include a links page for your site and use it to provide a variety of resources related to the site’s purpose. You should also include a variety of links, including links to sites that are offering backlinks to your site. If related sites link back to your site, your site ranking will move up in the rankings on search results pages.
Every page of your website should have a way to return to the main page, or “home.” This ensures that when users navigate deeper into your site, they always have a way to start over if they lose place of what got them to the page they are on currently.
Make sure your site loads quickly. If visitors have to wait too long, they will likely leave. Therefore, cut back on things like Flash, how many graphics you have, and expire headings.
Invest in some books on the topic of web design. You don’t want to pick books about specific software versions as they’ll become outdated quickly, but style guides and even SEO information will last you a long time.
Just do a google search of web design and how to learn some of the basics with it that can help you along your web design endeavors. The internet has an endless amount of information available to you that you can use to learn anything that you might need to become a good web designer.
Creating a visual site map for your website is important. Knowing what you’ll have on each page allows you to prepare ahead of time and to know what direction your site will take.
Controls for the user’s interface are important, but don’t design them so that they are visually appealing, yet misleading towards their actual function. Make certain that each clickable option is clearly understandable from the text or image it presents. If the option is not yet implemented properly, don’t allow it to be seen by average viewers.
In the end, web design has become so simple that anyone can do it. From your 8 year old neighbor who has her own Pokemon site to my 90 year old Grandmother and the Quilting forum she set up, everyone seems to be active online. Get your company set up with its own presence and enjoy the profits it brings!